Ep 27: My Biggest Failures in 18 Years as a Business Owner (and What They Taught Me)

Ever feel like you’re the only one messing up while everyone else seems to have it all figured out? Well, I’ve been there too — and this episode is for you.

Over the last 18 years, I’ve experienced some pretty epic failures as a business owner — the kind that made me want to crawl under a rock and disappear. But here’s the thing: those failures? They ended up being the stepping stones to my greatest successes.

In today’s episode, I’m opening up and taking you behind the scenes of those tough moments — from a dance performance company I started (and eventually closed) to a flop of an online course launch that left me in tears (and, yep, with zero sales), and even a lawyer threatening to shut down my program mid-launch.

I’m sharing these stories because I know firsthand how isolating failure can feel, and I want to show you that you're not alone. More importantly, I want to show you how those setbacks taught me the lessons that helped me grow a six-figure business and find the freedom I always dreamed of.

This episode is packed with the real, raw truths about what it’s like to fail in business — and how to bounce back stronger than ever. So grab a cup of coffee (or your favorite tea), get comfy, and let’s dive in.

Here’s a sneak peek of what you’ll learn:

• The gut-wrenching story of how my dance company’s “biggest performance” crashed and burned
• Why following someone else’s advice (instead of my intuition) cost me BIG time
• How a refund request (on the LAST day of the 14-day guarantee) nearly broke me
• The life-changing mindset shifts that turned my failures into my biggest breakthroughs
• My go-to strategy for bouncing back when nothing seems to be going right

Bonus! If you’re ready to really dive deep and transform the way you handle failure, I’ve got something special for you. 🎉

I’ve created a powerful audio guide that teaches you exactly how to do the process described in this episode — how to take those tough moments when you feel triggered and turn them into your greatest growth opportunities.

For just $27, you can download it and use it over and over to uncover the deeper subconscious patterns holding you back and shift them for good.

Explore the Rewire Your Brain Audio Guide here.

But here’s the real game-changer: If you’re ready to take this work even deeper, let’s chat! DM me the word “beliefs” on Instagram, and we can talk about ways I can support you with this. It’s been life-changing not just for me, but for so many of my clients who’ve used this deep belief work to create huge identity shifts — to the point where they’re no longer held back by failure, and when setbacks happen, they’ve got the resilience to keep going without giving up.

Trust me — this is the episode you didn’t know you needed. Let’s turn those “failures” into fuel for your next big win.

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Rewire Your Brain Audio Guide